MRX helps companies who want to export their products/services, starting from the basics up to maintaining and handling their customers overseas on a day to day basis, depending on our clients’ needs.

We offer:

• Exports consultancy
• Export strategies as per market
• Complete outsourcing of export department
• Improvement of existing product lines in order to compete on international markets.
• Company registration in desired countries.

For the companies that they don’t have an exports department yet, we offer Export Department Setup. MRX will assist you organize and establish an exports department in your company, fully customized to your needs and resources, that will handle all the exports operations as below:

• Human Resources
• Operations
• IT Systems
• Sales
• Marketing
• Customer Care

Book a meeting with us and we will present you our detailed methodology and the expected deliverables.

One of our most popular services and the best first approach to a new African market.

Preparation & Execution: We prepare our approach based on our prior research (Export Marketing plan) and we travel to the target country with or without an executive from your company. There, we apply the most direct strategy with lots of B2B meetings, in order to deliver the finest service we are famous for.

Management of the trip: We make sure you get the most value for money. Towards this, we implement our experience and deliver a low cost service with the best results possible.

Full Service: We organize the trip top to bottom. You only have to bring yourself, if you join us. Everything else will be arranged by us, including accommodation, traveling, face to face or online meetings etc.

Book a meeting with us and we will present you our detailed methodology and the expected deliverables.

Tailor made to your company and target sector, we conduct a complete export marketing plan that will be your manual of exporting to Africa, your “Bible” to your new quest or the renovator to your existing strategy:

• Choose the best Markets
• Detailed Custom Plan
• Marketing Analysis
• Time is Money
• Action Plan
• Customization

Book a meeting with us and we will present you a detailed analysis for the Export Plan service.

We help you find the best sources of procuring raw material, products & services in Africa, from reliable, EU export ready companies and sources. Minimize risk, save time and money with our offered services:

• Procurement Consultancy
• Procurement Handling
• Trip to identify and secure imports
• Identifying the suppliers that suit your needs, samples collection, face to face negotiations.
• Outsourcing your procurement department
• Direct/Indirect procurement

Book a meeting with us for a detailed presentation of the import services we offer.

MRX through its sister company Kappa Squared Ltd. (KSQ) based in Zambia, is an integrated marketing company and boutique advertising agency, that offers a fresh and powerful platform for you to define, redefine and expand your brand in Africa. KSQ is a collective of designers, programmers, innovators, writers and storytellers who are committed to providing the highest level of creativity and professionalism. As a matter of policy, practice and good business, we put our clients’ goals and interests first. We create cost-effective and meaningful marketing communications and solutions in all aspects of media while investing in each client’s budget as if it were our own.

See below our added value services:

• Print Design
• Packaging Design
• Audio & Video
• Social Media Advertising
• Promotional Campaigns

…and many more.

Have a look at KSQ website for more details and offered services: www.kappasquared.com

MRX has created the MRX Academy that provides in depth training to companies, groups or individuals on how to do business with Africa. Primarily focused to train companies or individuals to assess their skills and choose a new direction which utilizes the talents of the team and resources most productively.

Our training offers full coverage of topics or focus on your needs:

• How to organize a business trip in Africa.
• How to choose the best countries for your products.
• Security issues.
• Best ways to promote your brand in Africa.
• Business environment in Africa.
• Exports formalities.

& much more…

Some advantages to consider…

• When you train with us, you have the luxury of transforming your whole approach to exports, imports and business development.
• You save time.
• You get results the soonest possible.
• You learn from professionals who do what they teach for a living.
• You get practical advise and guidance and an approach that is tested.
• Upon completion you are ready to go on your own.
• You get a very rare service worldwide.
• You get a price no other company can match.

All of our workshops and seminars are offered tailor made to your preference:

• Live or online or hybrid.
• 1on1 or group
• Fully organized & customized business trips where the training happens together with practice
• Sector customization

Market intelligence (MI) is a technology-driven process for analyzing data and presenting actionable information to help executives, managers and other corporate end users make informed business decisions.

The potential benefits of market intelligence tools include accelerating and improving decision-making, optimizing internal business processes, increasing operational efficiency, driving new revenues and gaining competitive advantage over business rivals.

How do I know when to use business intelligence for my business?

For Data The need to integrate data from multiple business applications or data sources

Market The need to access relevant business data quickly and efficiently

Competitors Analysis Analysis of your competitors of your sector in the chosen market

Growth Rapid company growth or a recent or pending merger/acquisition.

New products Introduction of new products or services in a new market

New Market Choose the right country to enter its market with your products

How is business intelligence used?

• Analyzing customer behaviors, buying patterns and sales trends
• Measuring, tracking and predicting sales and financial performance
• Budgeting and financial planning and forecasting
• Tracking the performance of marketing campaigns
• Optimizing processes and operational performance
• Improving delivery and supply chain effectiveness
• Web and e-commerce analytics
• Customer relationship management
• Risk analysis
• Strategic value driver analysis

Organizational benefits of implementing business intelligence

• Quick answer to critical business questions.
• Align activities with strategy.
• Reduce time spent on data entry and manipulation.
• Gain in depth insights into customers.
• Benchmark data against competitor and historical data for continuous improvements.
• Identify areas to cut costs and for budget allocation. Boost internal productivity by spending time on what’s important.

Book a meeting with us for a detailed presentation of the Market Intelligence services we offer.